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FIPA Tunisia Webinar: Road to Tunisia

FIPA Tunisia Webinar: Road to Tunisia

Nestled in the hub of the Mediterranean, Tunisia is strategically positioned as an ideal investment destination for investors and multinationals alike. The economy and investment opportunity in Tunisia is driven by mechanical, electronics and automotive components followed by Software, IT, Textiles and Pharmaceuticals. According to a Global Innovation Index, Tunisia is ranked 2nd as an innovative economy in Africa. Tunisia is a member of the Common Market for Eastern and Southern Africa (COMESA), home to 625 million consumer market. Tunisia has an advanced status in the European union and holds several free trade agreements alongside its ratification the largest free trade area in Africa – the AfCFTA (The African Continental Free Trade Agreement).

Over the last decade, Japan and Tunisia’s economic relation has been favorably developing. This is further confirmed with the 8th Tokyo International Conference on African Development (TICAD) which will be held in Tunisia in 2022. Japan’s footprint in Tunisia is initially anchored by investment in electronics and automotive component supply chains.

The webinar Road to Tunisia: Investment Opportunity for Japan, held on 21 December, 2021 at 3:00 – 4:30pm JST, will seek to provide esteemed Japanese companies, partners and multinationals with an overview of the investment opportunity in key sectors, information of new advances and innovation in the Tunisian market and the resilient sectors that prove favorable for investment.

This webinar is Hosted by FIPA Tunisia and the Embassy of the Republic of Tunisia in Japan in cooperation with the IFC World Bank Group, the European Union, the Swiss Federation and Wavteq Ltd.

Date & Time: Local Time (CET) December 21, 2021 at 7:00 – 8:40am
                      Japan Time (JST) December 21, 2021 at 15:00 – 16:40pm
Venue: Online delivery in use of Zoom with simultaneous interpretation
Admission: Free
Organizers: FIPA Tunisia (
                    The Embassy of the Republic of Tunisia in Japan  (
Sponsor: The IFC World Bank Group
Donor Funding: The European Union, The Swiss Federation
Cooperation: JCCME, JETRO, JICA, UNIDO ITPO Tokyo, Wavteq Ltd.


  • 15:00 – 15:05 Opening Remarks
                          Mr. Abdelbasset Ghanmi, Director General, FIPA-Tunisia
    15:05 – 15:15 Welcome Remarks & Expectations for TICAD 8 as a Host Country
                          Mr. Mohamed Elloumi, Ambassador, Embassy of the Republic of Tunisia in Japan
    15:15 – 15:35 Economic Outlook and Investment Opportunities in Tunisia
                          Mr. Zied Lahbib, Senior Director, FIPA-Tunisia
    15:35 – 15:45 Benchmarking Study comparing the competitiveness of countries in Europe and North Africa
                          Dr. Henry Loewendahl, Chief Executive Officer, Wavteq Ltd.
    15:45 – 15:55 Experience (Success Story) in Tunisia
                         Ms. Saida Ben Slama, Director of Middle East and North Africa Business Affairs, Saraya Co., Ltd.
    15:55 – 16:25 Panel Discussions“Partnerships & Initiatives in key sectors to advance the SDGs in Tunisia”
                         Moderator: Mr. Yuko Yasunaga, Head, UNIDO ITPO Tokyo

                    • Mohamed Elloumi, Ambassador, Embassy of the Republic of Tunisia in Japan
                    • Abdelbasset Ghanmi, Director General, FIPA Tunisia
                    • Balgis Osman Elasha, Chief Climate Change and Green Growth Specialist, Regional Coordinator, North Africa Regional Development and Business Delivery Centre, African Development Bank
                    • Akiko Komori, Director of Middle East Division 1, Middle East and Europe Department, JICA

16:25 – 16:35 Q&As including poll questions
16:35 – 16:40 Closing Remarks

The above lecture titles and speakers are subject to change without advanced notice.

Application Deadline:

Japan Time (JST): By 12:00 pm on December 20, 2021 (Monday)

Capacity: 50

If there are a large number of applications, you may not be able to participate.

After the webinar is over, you can download the presentation materials from “Event Information” of KWBS website (

How to apply: Please click the Zoom registration link below for the FIPA Tunisia webinar, then fill in the required items, and apply.

Wavteq will send you the Zoom Access Link (invitation) for this webinar. If you don’t receive the Zoom invitation link, the email address you entered may be incorrect, so please apply again.

Inquiry: Please contact below by e-mail.
              Masao Kumori (, KWBS Marketing & Trading Co., Ltd., an event secretariat.